Banrural, one of Guatemala’s largest financial institutions, faces difficulties in verifying land records and crop types, which are essential for determining loan eligibility. Traditional methods were slow and unreliable, increasing the risk of lending to unqualified borrowers. The bank also lacked a system to monitor farm health and productivity, especially for coffee and banana farms, making it hard to assess loan repayment capacity. Banrural needed a tech-driven solution to streamline loan approval, reduce risks, and provide real-time farm insights for better agricultural output.